The purpose of the text is to help people develop their ability to communicate clearly and persuasively in English – in its global context. It focuses specifically on developing those writing techniques that help you connect with other people whose first language may or may not be English. It is based on decades of teaching, research, and professional experience in the business. The book presents the techniques that make professional writing more effective. This include all those things that help the reader understand and remember, accept and enjoy – yes, enjoy – your writing. As such, the book should be of great use to people in all areas of business, translators, and interpreters; people working in the areas of science and technology; and those involved in every aspects of international transactions. For those in the academic world, it is recommended to researchers and professional academics, English and business English educators, university and senior high school students, and all who want to improve their professional competence or prepare for English exams – both in Ukraine and abroad. As such, the book should be of great use to people in all areas of business, translators, and interpreters; people working in the areas of science and technology.